Malaysian Rubber and Cable Industry Identification Solutions Customer Background

The Malaysian customer, a cable and rubber company, is a core supplier to the country's power and automotive industries.  Their main product lines include 10kV-220kV high-voltage cables (including rubber insulation layers), oil-resistant rubber seals for automotive engines, and industrial rubber gloves. Daily production volume: 120km of high-voltage cables and 60,000 rubber products.

Production line characteristics:

Cable extrusion speed reaches 35m/min (high-temperature vulcanization process, high environmental dust concentration);

Rubber products undergo 180℃ vulcanization (rough surface, high temperature resistance required);

Must meet State Grid traceability standards (cables) and automotive industry RoHS standards (rubber seals).

Customer's Core Problems (Typical Industry Pain Points)

Based on the production characteristics of the rubber and cable industry, the customer faced the following five core problems:

Blurred printing at high production speeds:

With a cable extrusion speed of 35m/min, the existing 300DPI inkjet printer produced severe ghosting of model and length codes, resulting in an acceptance rate of only 82%;

Insufficient surface adhesion:

Cable rubber insulation layer: 18% of the printed codes peeled off after friction, and faded after 6 months of outdoor use;

Vulcanized rubber products: Rough surface, easy ink penetration and blurring, adhesion only 75%;

Lack of traceability compliance: State Grid requires 2mm×2mm Data Matrix traceability codes to be printed on cables, but the existing equipment has low resolution, resulting in a 12% scanning failure rate;

Difficult maintenance in harsh environments:

Cable workshop: High rubber dust concentration, print head clogged twice a week, each maintenance taking 1.5 hours;

Vulcanization workshop: Temperature 80℃ + humidity 60%, unstable ink viscosity, fluctuating printing quality;

Substandard oil resistance: Automotive seals come into contact with engine oil, and the existing printed codes completely blurred after 24 hours of immersion.

After we provided this company with stable ink and services:

High-voltage cables: Pigment ink dries in 3 seconds, UV resistance 50+, -40℃~90℃ temperature resistance, adhesion ≥95%, and will not rub off even with dragging. Vulcanized Rubber Products: High-viscosity ink for filling rough surface textures, ensuring clear printing and adhesion ≥92%.

Maintenance Optimization: Reduced operating costs.

Automatic Cleaning System: Built-in ultrasonic cleaning function, automatically cleans once a week (30 minutes), replacing manual cleaning;

Consumable Warning: Automatic reminder when ink level is below 10%, preventing downtime due to material shortage;

Remote Diagnosis: Supports 7x24 hour remote technical support, fault response time ≤2 hours.

Quality Compliance:

Cable marking pass rate: 82% → 99.5%;

Traceability code scanning success rate: 88% → 99.8% (fully compliant with State Grid requirements);

Rubber product adhesion: 75% → 92%, oil resistance test pass rate 100%;

Efficiency Improvement:

Cable marking speed synchronized with the extruder (35m/min), daily output increased by 15km (+12.5%);

Rubber product marking speed increased from 60 pieces/minute to 100 pieces/minute, daily output increased by 12,000 pieces (+20%);

Cost Savings:

Maintenance time reduced by 83% (from 3 hours/week to 0.5 hours/week), saving over 50,000 RMB in labor costs annually;

Marking defect rate reduced from 5% to 0.3%, saving over 120,000 RMB in raw material costs annually;

Customer Feedback: Zero complaints from State Grid random inspections, automotive manufacturers placed an additional 30% order for rubber seals, and customer repurchase rate increased to 90%.

Our ink quality has consistently maintained a high level in the industry, resulting in a very high repurchase rate. We provide excellent after-sales support for our B2B customers, and our factory is always open for inspection and visits from our valued customers.